• Client Farac-Terzić Wines
  • Project Brand Identity and Packaging
  • Year 2015
  • Creative director Luka Predragović
  • Designer Luka Predragović
The labels for Farac-Terzić wines are based on a comment claiming that Farac-Terzić wines are very different from other wines, a fact which can also be seen from their placement in various competitions. In accordance with that the wines deserve labels which are distinctive but still producible. The solution is simple and consists of two things: the material; a thicker paper with a distinct texture reminiscent of the karst landscape where this wine variety is grown, and the first letter of each wine’s name which is simulated by the forms of the labels themselves.